For home & lifestyle brands · Women-owned · In-house team

Your home brand,
live in 7 days.styled to sell.ready for orders.

Launch your home, decor or lifestyle brand with a store that feels like walking into your showroom. Built by an all-women, in-house team, from product to first order.

Store live in 7 days or your money backPay in 2You own everything

Already selling? Get a store review →

yourbrand.com
Launch tracker
86launch ready
Store designed Done
Google & tracking setup Done
Email flows Building
Launch day Day 7
Live in 7 daysor your money back
Google-readytracking & SEO set up

Example launch checklist

Home & lifestyle founders

Sound familiar?

Launching a home & lifestyle brand? Here's what we take off your plate.

Book a free launch call

You have products but no store

We build a home store with collections, product details and checkout ready.

Your products need to be seen in context

Lifestyle images and layouts that help customers picture them at home.

Customers ask about size and materials

Dimensions, materials and delivery info set up clearly on every product.

You want bigger orders

Bundles and 'complete the look' set up from day one.

End to end

From idea to first order, with one team

Start wherever you are. We take it from there.

01

Your product

Have your product? Perfect. Starting from an idea? Ask about proven products from our private label partner.

Private label partner
02

Your brand

Logo, colours, packaging and product images that look established from day one.

In-house
03

Your store

A Shopify store built to sell and found on Google, with tracking ready. Live in 7 days.

In-house
04

Your launch

Welcome emails, a launch campaign and social assets, so orders start coming in.

In-house
05

Your first order

Your phone buzzes. You're officially a founder. We stay on with Launch Care.

The best part

Starting from an idea? Ask about our Idea-to-Launch bundle: private label product + Full Brand Launch.

Ask about private label
Sample work

Work we can create for you

Designs by our team: stores, branding and emails. Hover to take a closer look.

Email flows sample website
Email marketing

Email flows

Welcome, cart and post-purchase emails

Concept designs created by F5 to show style and range.

Before / after

What changes when F5 steps in

Before F5

  • 20 tabs open and a half-built theme
  • Shopify tutorials at midnight
  • A logo you made in 10 minutes
  • No emails, no tracking, no plan
  • Still no orders

After F5

  • A branded store, live and taking orders
  • Found on Google, with tracking set up
  • A brand that looks established
  • Welcome and abandoned-cart emails running
  • Your first order in
Packages

Pick your launch package

Clear prices, clear timelines, and you own everything we build.

Get the look

Brand Starter

$250 one-time

A brand that looks established before you launch.

  • Logo and brand colours
  • Fonts and a mini brand guide
  • Social media templates
  • Product image touch-ups
  • 5 revision rounds
Start with branding

Ready in 5 days

Everything, done

Full Brand Launch

$1,200 or 2 × $600

Brand, store and launch marketing, all handled.

  • Everything in Launch-Ready Store
  • Full branding and brand guide
  • Product images for your store
  • Social media launch kit
  • Launch email campaign
  • 30 days of support after launch
  • 5 revision rounds
Plan my full launch

Live in 14 days

Not sure which one fits? Book a free launch call →

The 7-Day Launch Promise

Live in 7 days, or your money back.

Your Launch-Ready Store goes live within 7 days of receiving your content. If it doesn't, you get a full refund. No fine-print games.

The 7 days start once we have your products, photos, logo and store access. See our refund policy.

Book a free launch call
60-second quiz

Find your launch path

Three quick questions and we'll tell you exactly where to start.

1 / 3

Where are you right now?

2 / 3

What do you sell (or want to sell)?

3 / 3

When do you want to launch?

Your launch path

Idea to Launch, end to end

Pick proven products from our private label partner, put your brand on them, and launch with a store built to sell. One team, start to finish.

Your launch path

Launch-Ready Store, live in 7 days

Your products are ready, so your store can be too. Live in 7 days or your money back, from $600. Want the brand too? Go for the Full Brand Launch.

Your launch path

Start with a Store Review

For $150 we find exactly what's stopping your sales and give you a clear list of fixes. The $150 counts toward any build.

Why F5

Why founders choose F5

Everything you need to launch, without the usual agency headaches.

One team, start to finish

Brand, store and marketing are built by our own technical and commercial team. Products come from our trusted private label partner.

No delays, no queues

Your project starts when you're ready, not when someone frees up.

5 revision rounds

Every package includes 5 rounds of changes, so you launch with something you love.

US e-commerce experience

Extensive experience launching and growing brands in the US market.

Keep growing

After launch, we're still here

Ongoing support for launched stores, and a quick review for brands already selling.

After launch

Launch Care

$300 / month

Keep your store fresh and your customers coming back.

  • Monthly email campaigns
  • Social media assets
  • Store updates and new products
  • Monthly check-in
Add Launch Care

Month to month, cancel anytime

Already selling?

Store Review

$150 one-time

A clear list of fixes for the store you already have.

  • Design and product page review
  • Google and tracking check
  • Email setup check
  • Prioritised list of fixes
Get a store review

Delivered in 3 days

All packages include clear scope, revision rounds and full ownership of your store.

How it works

From call to live store in 7 days

For the Launch-Ready Store, starting once we have your content.

Day 0

Free launch call

We map your store, brand and goals, and confirm your package.

Days 1–2

Design

Your store design and layout, based on your brand.

Days 3–5

Build & setup

Products, pages, Google-ready setup, tracking and email flows.

Days 6–7

Review & launch

You review, we polish, and your store goes live.

The F5 team
Store liveDay 7 ✓
Women-ownedAll-women team
Who you'll work with

A women-owned team, all in-house.

F5 is an all-women team with our technical and commercial specialists in-house. We bring extensive experience launching and growing e-commerce brands in the US, from private label products and branding to Shopify builds and email marketing.

Your brand, store and marketing are built by our own team, and your products come from our trusted private label partner. No freelancers, no hand-offs, no waiting in a queue.

Women-ownedAll-women teamIn-house teamPrivate label partnerUS e-commerce experienceShopifyEmail marketing
7 daysto launch your store
5 in 1product, brand, store, emails & launch
1 teamfor store, brand & marketing
Good questions

Clear answers

Can you set up bundles?

Yes. Bundles and product recommendations can be included in your store build.

What do I need to get started?

Your products, photos and logo if you have one. No logo yet? Our Brand Starter or Full Brand Launch covers it. We'll send a simple checklist after your call.

How many revisions do I get?

Every package includes 5 revision rounds, so you can refine your store until you're happy before launch.

Who does the work?

Your brand, store and marketing are done by our in-house technical and commercial team. No freelancers, no hand-offs. Private label products come from our trusted partner, and we manage that for you.

How does the 7-Day Launch Promise work?

Your Launch-Ready Store goes live within 7 days of receiving your content (products, photos, logo and store access). If it doesn't, you get a full refund.

Can I pay in two parts?

Yes. The Full Brand Launch can be paid in 2 payments of $600: one to start, one at launch.

Will people be able to find my store on Google?

Yes. We set up every technical setting you need to be found on Google and to track your sales from day one.

Do I own my store and everything you create?

Yes. The store, accounts, designs and files are all yours.

What happens after launch?

You get a handover so you can run your store. If you'd like ongoing help, Launch Care covers emails, social assets and store updates each month.

I already have a store. Can you help?

Yes. Our Store Review gives you a clear list of fixes for $150, and we can make the changes for you too.

Free launch call for home & lifestyle brands

Let's plan your launch

Tell us about your brand and we'll book a free 15-minute call to map your launch and recommend the right package.

  • A clear launch plan for your brand
  • The right package for your budget
  • No pressure, no commitment

Prefer to pick a time now? Book directly ↗

We reply within 24 hours. No spam, ever.